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Ultimate Size & Dimension Guide for Pinterest Pin (Updated on Oct 2020)

Read Time: 1min 5sec

Image Pin Spec

 

Standard Pin

(Organic or Promoted)

Carousel Pin

(Organic or Promoted)

File Type .png or .jpg .png or .jpg
Max File Size 32 MB 32 MB
Recommended Aspect Ratio

Vertical – 2:3 (eg: 1000px x 1500px); or

Square – 1:1 (eg: 1000px x 1000px);

Vertical – 2:3 (eg: 1000px x 1500px); or

Square – 1:1 (eg: 1000px x 1000px);

Title (Character Counts) 100 characters (30-35 characters are primary characters that show on feeds) 100 characters (30-35 characters are primary characters that show on feeds)
Description (Character Counts) 500 characters (50-60 characters are primary characters that show on feeds) 500 characters (50-60 characters are primary characters that show on feeds)

Video Pin Spec

 

Standard Pin

(Organic or Promoted)

Promoted Video at max width

File Type

.mp4, .mov or ..m4v

.mp4, .mov or ..m4v

Encoding

H.264 or H.265

H.264 or H.265

Max File Size

2GB or less

2GB or less

Video Length

4 seconds (minimum),

15 minutes (maximum)

4 seconds (minimum),

15 minutes (maximum)

Aspect Ratio

Vertical – 2:3, 9:16;

or

Square – 1:1

Vertical – 2:3, 9:16;

or

Square – 1:1

Title (Character Counts)

100 characters (30-35 characters are primary characters that show on feeds)

100 characters (30-35 characters are primary characters that show on feeds)

Description (Character Counts)

500 characters (50-60 characters are primary characters that show on feeds)

500 characters (50-60 characters are primary characters that show on feeds)

References:

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